Manage cloud backup services trends in SMBs

Talkin’Cloud reported on compelling new survey data that illustrates how comprehensive cloud backup solutions have become an essential piece of the services portfolio that MSPs offer to their SMB customers.  The recent survey (of 434 U.S. based IT resellers and MSPs) reveals the impact of cloud backup offerings on their business. Key findings from the Survey: Managed Cloud Backup Services are:

  • 51 percent of respondents pointed that “they could not effectively compete without cloud backup solutions as part of their portfolios.”
  • 79% of the survey respondents predicted increasing demand for cloud backup solutions in the next 12 months.
  • 75% of respondents find their managed cloud backup solutions as a gateway to up-selling more high-margin services
  • Reliability and cost are top factors for consideration with reliability of service being a greater of the two.

The top concern for SMBs that are still waiting to adopt cloud backup solutions is the need to keep data on-site for security reasons.  ElephantDrive is one of the most comprehensive cloud backup, sync, and sharing solutions providers and has addressed security concerns by enforcing on-site encryption (using 256-bit AES) of all data backed up to ElephantDrive. This means that you data never leaves your devices unencrypted.  Additionally, the data is transferred over a secure SSL channel. For even greater security, ElephantDrive also offers the option to encrypt data using user provided keys. This ensures that only you (or whomever you share your password with) has the ability to decrypt your data. You can read more about all the security measures ElephantDrive takes to protect our customers data here.

ElephantDrive has been working with resellers and MSPs in the U.S. and internationally to enable them to resell the ElephantDrive cloud backup solution. To learn more about ElephantDrive’s robust reseller program, check out the ElephantDrive Reseller Program PDF here.

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